Direct Mail Touchpoint Program
Done-for-You Mail + Email Outreach That Keeps You Top of Mind, Month After Month
Convert more leads with less lift. The Direct Mail Touchpoint Program is a fully supported, done-for-you marketing system designed exclusively for Think Bright Diamond-level partners.
We pair professionally designed direct mailers with matching email campaigns to give you consistent, coordinated marketing across multiple channels — all while keeping your Generator Supercenter location front and center.
Companies Involved: Think Bright Marketing, Absolute Color
Why This Works
Most customers need 5–8 touchpoints before they’re ready to buy. This program gives you:
Multi-channel marketing without the extra work
A clear, on-brand message that builds trust
Timely reminders and offers that reinforce sales team efforts
Professional design and localization without reinvent the wheel
Tracked engagement so you know what’s working
Coordinated Marketing Without the Hassle
We pair professionally designed direct mailers with matching email campaigns to give you consistent, coordinated marketing across multiple channels -all while you keep your Generator Supercenter location front and center.
What’s Included:
- 12 sales mailers — professionally designed, localized to your market (logo, contact info, and optional offer space)
- 3 maintenance mailers per year to engage service customers and extend loyalty
- Matching email sends built for your Mailchimp account, designed to pair with each sales mailer
- Custom QR codes on each mailer, pre-tagged with UTM tracking
- Timed pop-ups on your site when customers scan QR codes — personalized and seasonal
- Turnkey artwork setup — no design work on your part
- Base templates updated quarterly by corporate to keep your mail fresh and high-performing
See it in Action: Real Program Samples
What You’ll Cover as a Franchise:
- Printing & Postage Costs (Based on your format and volume)
- Email sends via your Mailchimp account
- Optional edits if you need to change offers or customize artwork beyond standard elements
